Omniture Articles

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7/18/2012 • EN

My Top 20 Least Useful Omniture Reports

A critique of 20 non-actionable reports in Adobe Omniture/SiteCatalyst, focusing on mobile, technology, and visitor profile metrics.

Data Optimization Omniture Reporting Sitecatalyst Web Analytics

Randy Zwitch

6/6/2012 • EN

For Maximum User Understanding, Customize the SiteCatalyst Menu

Explains how customizing the default Omniture SiteCatalyst menu by business function improves user understanding and decision-making with analytics data.

data visualization Digital Analytics Omniture Reporting Sitecatalyst

Randy Zwitch

Omniture Articles

My Top 20 Least Useful Omniture Reports

For Maximum User Understanding, Customize the SiteCatalyst Menu

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