Dan Luu 3/14/2022

Why is it so hard to buy things that work well?

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This article critiques the common assumption that markets are efficient and naturally eliminate bad products or inefficient companies. Using examples from tech hiring and personal services like accounting, it argues that significant inefficiencies and poor quality persist because consumers often lack the expertise to identify and select for quality, making it difficult to 'buy things that work well'.

Why is it so hard to buy things that work well?

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