OKRs aren't going to fix your communication issues
Read OriginalThe article argues that implementing OKRs (Objectives and Key Results) is often a misguided solution for startups facing communication and alignment issues. The author emphasizes that the core problem is usually a lack of explicit, formal communication of goals, not the goal-setting framework itself. As companies grow beyond 20 people, informal communication breaks down, leading to misalignment. The simpler solution is often just clearly emailing priorities and meeting notes, rather than adopting a heavyweight process like OKRs.
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