Ben Balter 7/20/2015

Speak like a human: 12 ways tech companies can write less-corporate blog posts

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This article critiques overly corporate tech blog writing and offers 12 actionable rules for creating human-centric, user-focused content. Written by a GitHub engineer, it emphasizes that developers, not marketers, should write about new features, focusing on user benefits over corporate buzzwords to foster genuine conversation.

Speak like a human: 12 ways tech companies can write less-corporate blog posts

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