Ben Balter • 6/16/2011

Groupon and LivingSocial: a Limited-Time Offer

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This article critically examines the business model of daily deal sites such as Groupon and LivingSocial. It argues they are not a sustainable e-commerce trend, detailing how they are often unprofitable for merchants due to high commission cuts and operational challenges. The piece also explores the legal pitfalls and regulatory complexities these services create for small businesses, citing expert analysis on the misalignment of interests between deal platforms and merchants.

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#startups #E Commerce #Business Models
Groupon and LivingSocial: a Limited-Time Offer

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