Simon Willison 11/29/2025

A ChatGPT prompt equals about 5.1 seconds of Netflix

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This article analyzes the energy consumption of AI by comparing a single ChatGPT prompt (0.34 watt-hours) to streaming Netflix. The calculation shows one prompt uses energy equivalent to 5.1-10.2 seconds of Netflix, providing a tangible context for AI's environmental impact. It also notes this is just part of the story, acknowledging the larger footprint from model training and data centers.

A ChatGPT prompt equals about 5.1 seconds of Netflix

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