3PCA 25 日目: Measurement
Read Originalこの記事は、3rd Party Cookie廃止後の広告効果測定に焦点を当て、SafariのPrivate Click Measurement APIとChromeのAttribution Reporting APIを比較・解説しています。各APIの仕組み、プライバシー保護のための制限(遅延レポート、情報量制限)、および広告業界への影響について詳細に説明し、プライバシーを重視しながらも広告測定を可能にする技術的アプローチを探っています。
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