In five years, everyone will be a product manager

This article argues that within five years, the traditional product manager role will be transformed as AI coding agents enable domain experts to build products directly, and smaller engineering teams take on more customer-facing responsibilities. It discusses how tools like AI will make technical execution 'great,' but warns that without proper product management skills, teams may build technically perfect but unwanted products. The piece references concepts like Tog's Complexity Paradox and Haier's micro-company model, suggesting developers will increasingly own product direction. It is relevant to IT/technology as it analyzes trends in software development, team structures, and AI's impact on tech roles.