Federico Viticci 8/13/2026

Raising the Gates Is Not the Way to Improve the App Store

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This article responds to Jeff Johnson's suggestion to combat App Store spam by introducing developer tiers and separate review queues for proven developers. The author argues that such measures are gatekeeping, penalizing new developers, students, and hobbyists while failing to address the root cause of spam. Instead, they advocate for targeting spammers directly, emphasizing that barriers to entry would stifle fresh ideas and harm the platform's ecosystem. The piece is relevant to tech industry discussions on app store policies, developer economics, and platform governance.

Raising the Gates Is Not the Way to Improve the App Store

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